Lacoste presents the men’s eyewear of the Spring/summer 2025 advertising campaign
The Lacoste Spring/Summer 2025 advertising campaign features brand ambassador Arthur Fils, the French tennis star who has risen this year to among the top 20 players in the world. The campaign showcases one sunglass and one optical style from The Line, a collection dedicated to refined, elegant men who appreciate timeless fashion. Both frames, crafted […]
ADORE Color Lenses
For a more impressive look! Contact lenses have quitted in just serving the need for vision and are becoming part of everyday life and also special appearances.The Italian brand ADORE offers a collection of colored contact lenses that are carefully designed, combining high aesthetics that make the look even more impressive. Through 38 shades and […]
ZEISS DuraVision Gold UV
The new gold standard in lens coating. Crystal-clear clarity. In all kinds of conditions.Clear vision, especially in low light. Practically invisible. Reduced blue light reflections. Quick and easy to clean.Cleaner lenses for clearer vision. ZEISS DuraVision Gold UV with CleanGuardTM technology. Up to 3x faster to clean than previous ZEISS coatings. With CleanGuardTM technology, crystal-clear […]
ZEISS MyoCare Lenses
Myopia is a common condition among children and teenagers that can be corrected with the right ophthalmic lenses. Prevention is very important, as progressively increasing myopia can lead to more serious vision problems in the future. ZEISS, with its MyoCare ophthalmic lenses, offers a solution to slow down the progression of myopia. How do ZEISS […]
Approach to Myopia Management
Αndronikos Chrysanthopoulos, BSc, Msc. Οptician – Optometrist The article presents a thorough and structured examination of myopia, emphasizing its rapid rise as a global public health issue, especially in children and adolescents. It begins by highlighting epidemiological data that forecast a dramatic increase in the prevalence of myopia, with projections estimating that nearly half of […]
Computer vision syndrome / Digital eye strain
Are digital screens affecting your vision? Turns out, they could be. Digital eye strain, also known as Computer Vision Syndrome (CVS), refers to a group of vision-related issues that can pop up from using digital devices for a long period of time. Symptoms of Computer Vision Syndrome • Dry eyes• Headaches• Blurred vision• Eyestrain• Neck […]
Nutrition and Eye Health: Food as Medicine
Μarianthi Cheiridou, Οptician – Optometrist Nutrition plays a critical role not only in overall health but also in the maintenance and prevention of eye disorders. The eye, as a metabolically active and sensitive organ, requires specific micronutrients to support visual function and protect against degenerative and inflammatory conditions. Key nutrients essential for ocular health include […]
Diagnostic tests accessing Dry Eye condition
Written by Philippos Rahal, Οptician – Optrometrist Dry eye condition is quite often in our days. Actually, it has a lot to do with the modern way of life because It’s a multi factor condition. So, we are going to make a list of the tests, assessing dry eye. According to TFOS DEWS II there […]
THE USE OF OPHTHALMIC LENSES IN CASES OF IRREGULAR ASTIGMATISMS, KERATOCONUS, TRANSPLANTS , AND POST SURGERY
Written by Vassilis Foteinakis, Msc.,Contact Lens Practitioner – Optometrist, Optical Papadiamandopoulos Sa Athens-Greece One of the things that we used to learn during our undergraduate studies at the Optometry School, and is still being heard from Ophthalmologists and other Optometrists , is that in cases of irregular corneal astigmatism (eg keratoconus), there is little or […]
Intl. Eyedea Forum 2025
A Two-Day Event of Knowledge, Connection & Vision Science More than 150 professionals from across Greece gathered on June 14– 15, 2025, at OTEAcademy for the International Eyedea Forum 2025—a two-day event dedicated to optics, optometry, and contact lenses. With scientific direction by Dr. Dimitra Makrynioti and the support of leading companies and SILMO Paris, […]