Rich and varied experiences for professionals
Beyond the show itself, professionals were able to explore areas designed to inspire them and enrich their experience throughout their visit.
◗ THE TREND FORUM:
shapes, colours and materials of eyewear, this showcase showcased the best optical and sunglasses frames offered by the show’s exhibitors, offering a glimpse of the major current and future trends.
◗ THE FUTUROLOGY AREA:
an exploration of the future of the sector through technological innovations, tailor-made solutions and interactive experiences in augmented and virtual reality, revealing exciting new perspectives.
◗ SILMO ACADEMY CONFERENCES:
an enriching opportunity to learn more about the challenges and developments in the sector, while acquiring new skills.
SILMO AWARD ISTANBUL:
Celebrating Excellence
For the second year running, SILMO Istanbul organised the SILMO Award Istanbul, recognising the Turkish optical industry for its outstanding contribution and ongoing commitment to excellence in the sector.
The SILMO Award Istanbul winners.
◗ TURKISH BRAND MAKING A DIFFERENCE : FRANCO VITAL by AYKA OPTİK
◗ EXPOSURE OF AN INTERNATIONAL BRAND
This category is reserved to international brands represented in Turkey by a Turkish company: TOM FORD by TURKUAZ OPTİK
◗ LOCAL PRODUCTION – SUNGLASSES: QZEN by EFOR OPTİK
◗ LOCAL PRODUCTION – OPTICAL FRAMES: MOOSHU by GÜLCE OPTIK
◗ LOCAL PRODUCTION – LENSES: ESSILORLUXOTTICA
◗ LOCAL PRODUCTION – CHILDREN’S GLASSES: SAFIREX KIDS by SAFİRA GÖZLÜK
◗ BOOTH Best booth of the SILMO Istanbul event: LENS MEDİKAL
◗ OPTICAL STORE
This prestigious special prize aims to promote exemplary professionalism, to encourage excellence among companies and services in the sector, and to foster development: 40 MILLION OPTİK
See you in 2025, from 19 to 22 November, for the next edition of SILMO Istanbul! •