Circum Eye: Innovation & Creativity
“Hello Athens, hello future,” says CircumEye#5 with its brand-new slogan and visual appearance, which has been completely redesigned for the expo’s debut at its new location. The new content, visuals and communication reflect the move, and combine the familiar and traditional trade fair with the fresh direction taken by the l reading eyewear business show […]
SILMO Paris launches a Responsible Company Prize
More than a competition, an encouragement to emulate good CSR practices in the field of optometry. In the last few years, SILMO – the trade fair of reference in the optical and eyewear industry has begun to address corporate social and environmental responsibility (CSR). With punctual actions that inform and raise awareness, SILMO hopes to […]
Interview with Amélie Morel, chairwoman of SILMO PARIS
The new advertising slogan for the 2023 edition of the trade fair is “Generation SILMO”. How did that tagline come about? A.M.: Several reasons – both rational and emotional – led us to this choice. For more than 50 years, SILMO Paris has remained the first and oldest professional trade fair to participate in the […]
What’s up at SILMO Paris?
Since it was founded, SILMO Paris has been committed to accompanying professionals in inventing the future of the optical and eyewear field with actions that inform and increase the industry’s potential “Amélie Morel, Chairman of SILMO Paris. So, with a new arrangement in Halls 6 and 7, the trade fair reinvents the circuit to stimulate […]