URBAN OWL: new SS26 collection
Urban Owl presents the new SS26 collection, with a strong focus on hybrid urban style. The collection features both chunky and slim women’s designs, enhanced with curvy lamination or metallic details.
The brand enriches its men’s portfolio with styles specifically designed for male proportions, offering wider temples for increased comfort.
The product mix of the collection becomes even more diverse by incorporating the season’s metallic trend, while maintaining top-tier quality and a distinctly urban design. The SS26 collection embraces inclusivity through gender-neutral styles that can be worn by everyone.
The brand returns with a new collaboration with the Greek brand Ergon. Following the success of their first co-design, the two brands once again create a distinctive aviator style with rounded details and colored lenses, designed for a fashion-forward audience. In the new campaign, Urban Owl return to their natural element: the city. Athens becomes the canvas through which the brand’s coolness is expressed, drawing on Athenian architectural elements and the city’s pulse that defines the DNA of all collections. Urban Owl combines handcrafted construction with contemporary design, creating eyewear that express individuality.
