Managing Presbyopiain an Optical Store

Nowadays, presbyopia can be defined as the condition that occurs when the normal ability of the eye to focus at different distances due to age begins to decrease despite optimal refractive correction for distance, with vision for near distances being characterized as inadequate. In fact, it is estimated that in 2000, presbyopia had a prevalence […]

A new approach to visual merchandising for optical store

A new team, whose members each have a distinct experience in the field of optics and stores, come together to bring innovative ideas to the window display of optical stores. We asked them and they told us about their new venture Michalis Vlachopoulos: CEO | Optitec Antonis Asiminas: Chief Operations Officer | Optitec Maria Stergiou: […]