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Zeus+Dione: Preserving Greek identity through artisanal craftsmanship

At the core of Nea Optiki Group lies an unyielding ambition, a commitment to celebrating the artisanal craftsmanship of superior Greek eyewear. This philosophy resonates deeply with their esteemed partners, Zeus+Δione, who share the same vision and passion for upholding the rich Greek heritage. Together, they have embarked on a creative journey, driven by creativity […]

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Interview with Amélie Morel, chairwoman of SILMO PARIS

The new advertising slogan for the 2023 edition of the trade fair is “Generation SILMO”. How did that tagline come about? A.M.: Several reasons – both rational and emotional – led us to this choice. For more than 50 years, SILMO Paris has remained the first and oldest professional trade fair to participate in the […]

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WILLIAM MORRIS LONDON: Eyewear fit for Royalty

Born to be British and always up to date with the latest trends, the William Morris London brand offers a range of optical and sun collections that are both original and elegant, reflecting the independent and quirky spirit of London. Drawing inspiration from its history, culture and iconic colors, William Morris offers a colorful journey […]

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