MIDO 2025 – registrations and awards are open!

MIDO, the leading international eyewear trade show, returns from February 8-10 at Fiera Milano Rho, welcoming attendees from around the globe—last year attracting over 40,000 visitors from 160 countries! To register, complete the form at this link: https://www.mido.com/en/entry-pass. Members of the press can register here: https://www.mido.com/en/press-registration. THE AWARDS Applications are open for the awards that […]

SILMO ISTANBUL awaits you for its 11th edition!

SILMO Istanbul, Turkey’s only international optics trade show, takes place from November 20 to 23 at the Istanbul Expo Center (Halls 5-6-7), showcasing the Turkish optics industry alongside major international brands and Asian manufacturers. A bridge between Asia and Europe, a springboard for new collaborations For four days, SILMO Istanbul brings together key players from […]

CircumEye#6: Innovation & Creativity

 “Hello Athens, hello future,” says CircumEye#6 with its brand-new slogan and visual appearance, which has been renewed for the expo’s comeback at its known location. The content, visuals and communication reflect the move, and combine the familiar and traditional trade fair with the fresh direction taken by the l eading eyewear business show in its […]

MIDO launches “REFOCUSING ON HUMANS”

 Refocusing its priority on people and celebrating the return of value (and to the values) of human creativity: this is the message MIDO aims to convey with the photos taken by internationally acclaimed photographer Uli Weber. Starting today, on our website, registration is open to visitors and journalists planning to attend the exhibition, set to […]

Mido 2025 returns to Milano from 8 to 10 February

Back from 8 to 10 February 2025 at Fiera Milano Rho, MIDO | Milano Eyewear Show, the only international trade show that brings together the entire eyewear supply chain in Milano. Opticians, manufacturers, designers, buyers, journalists and professionals from all over the world will meet, once again, at the most important event dedicated to eyewear, […]

MIDO 2024: 40,000 ATTENDEES OVER 3 DAYS!

The 3-day eyewear show concludes at Fieramilano Rho. Unbridled enthusiasm at MIDO 2024: 40,000 attendees over 3 days.   President Giovanni Vitaloni: “Prior to the show opening, we had hoped for an increase in visitors compared to last year. Thanks to everyone’s efforts and the industry’s trust in us each year, we achieved the ambitious […]

MIDO.COM: The new eyewear tradeshow website promotes Accessibility and Inclusion

MIDO is ahead of its time and applies the latest technological solutions to its website, to improve and facilitate the experience of all users, without discrimination. Milano, 21 November 2023 – The new website of the international eyewear tradeshow that will take place at Fiera Milano Rho from 3 to 5 February 2024 is online. […]

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MIDO 2024 is coming back: From 3 to 5 February at Fiera Milano

At MIDO, from 3 to 5 February 2024 at Fiera Milano Rho, the entire eyewear supply chain will meet to exchange ideas, projects, prospects for the future of the industry and, above all, to do business and make trade agreements. Established in 1970 in Milan, MIDO is the leading international exhibition in terms of number […]

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Nicolas Fafiotte, President of the 2023 SILMO D’OR awards

A graduate of the ESMOD School of Fashion Design (First Prize in the Haute Couture category), Nicolas Fafiotte trained in Paris – particularly with Emmanuel Ungaro – before moving to Lyon in the early 2000s. He opened his design workshop, offering bespoke wedding dresses and evening gowns, just off Place Bellecour. He crafts “exceptional garments for […]

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SILMO Paris launches a Responsible Company Prize

More than a competition, an encouragement to emulate good CSR practices in the field of optometry. In the last few years, SILMO – the trade fair of reference in the optical and eyewear industry has begun to address corporate social and environmental responsibility (CSR). With punctual actions that inform and raise awareness, SILMO hopes to […]